Home Depot inspires the next generation of “doers” by donating children’s workshop kits to nonprofits and launching online workshop programs.
The retailer has partnered with social media influencers to bring the traditional in-store Kids Workshop classes to life online. New virtual children’s projects are added to the collection every month to keep the children busy. Kids workshop kits can also be picked up from the store free of charge on the first Saturday of each month. Some traditional Kids Workshop project kits, such as the Tool Bench and Soccer Game, can be purchased from homedepot.com. The new content for kids is available at homedepot.com/c/kids.
“While our in-store courses are suspended, we look forward to continuing to support the next generation of creators through our nonprofit partners and online workshop programs,” said Ted Decker, executive vice president of merchandising at The Home Depot. “Home Depot Kids Workshops have been an integral part of our brand since the program started in 1997. More than 60 million children have had their first DIY experiences during this time.”
While the retailer’s Kids Workshop courses are suspended due to the escalating COVID-19 crisis, Home Depot has donated more than 500,000 Kids Workshop kits to more than 100 nonprofits and schools across the country in the past four months. Kits were given to various organizations across the country, including the Boys & Girls Club of America, ToolBank, and YMCA. The company says it will continue to donate kits until the workshops resume in person.
The Home Depot has also launched free live streaming workshops led by expert staff to “help makers get more done” without leaving their homes. The first set of virtual classes, “Homeowner 101”, aims to equip new homeowners with the tools and knowledge they need for the projects and repairs that come with each home. The Homeowner 101 series includes live steaming classes on homeowner basics, including Homeowner 101: Systems, Homeowner 101: Indoor, and Homeowner 101: Outdoor. This fall, virtual courses on core DIY topics like drywall, painting, and tiling will be added.
Additional tutorial videos are available on The Home Depot’s YouTube channel for both children and adults. Online video tutorials are available on a variety of topics, from “How to Plant Flowers” to “How to Plug a Toilet”.
Earlier this month, The Home Depot announced that it would be opening three new distribution centers in its home state of Georgia over the next 18 months to further develop its digital supply chain capabilities.
The warehouses will support what the retail chain calls growing demand for flexible delivery and collection options for professional and DIY customers. The new facilities will become part of the chain’s network of at least 200 distribution centers in the US, Canada and Mexico.
Home Depot is the world’s largest hardware store with 2,293 retail stores in all 50 states, the District of Columbia, Puerto Rico, the US Virgin Islands, Guam, 10 Canadian provinces, and Mexico. In fiscal 2019, The Home Depot had sales of $ 110.2 billion and profits of $ 11.2 billion. The company employs more than 400,000 people.